If you have been running a marketing campaign for a while but haven’t had much success with it, it may be that your brand is just not resonating with your target demographic. There is any number of reasons why this may be the case, but the most common culprit is a lack of visual flair
Marketing refers to the techniques a company will use to acquire new customers and maintain a good relationship with the existing ones. Marketing can involve many activities, and even the smallest tasks such as writing a small thank you card, returning customers’ calls promptly, or playing golf with prospective clients, can be thought of as
Everyone in business knows how important it is to build their brand. That brand must be recognizable and reliable. However, getting your name out there isn’t all there is to do when trying to build your brand. Every business needs a voice to stand out from the competition and to stay memorable.
Nowadays, if you were to mention the name Vincent van Gogh, a fair number of people would be able to tell you something about him. His paintings are revered by many, on display in the world’s great galleries. It has been claimed, whether it’s an urban myth or not, that he only sold one painting
If this is your first time starting a business, you might be feeling overwhelmed. After all, there are so many aspects to running a new startup that is can be easy to fall into long sleepless nights and overworked days.
There comes a time when a product or service requires an identity. In the world of marketing that means branding. We’re not talking about cattle here, either.
When it comes to online and offline storefronts, you don’t have think of them as two separate things. On the contrary, being able to connect the two under one umbrella is recommended for new store owners.
Whether you’ve recently launched a brand, or you’ve been plugging along at your business for a while, increasing brand awareness is likely one of your top priorities. Here are a few ideas for getting your brand name out there. Use Your Business Cards You may think that business cards are antiquated, but when you meet
As a business owner, the essential tool to convert your audience into paying customers is communication. The saying “A picture is worth a Thousand Words” is a fact for life.
Social Media is something exceptional that could bring about an absolute change in your business, company or organization.